MWPR is a full-service public relations firm catering to a sophisticated and specialized clientele in the entertainment and lifestyle industries.
Marlan Willardson’s publicity career began in the movie industry working with talent on publicity campaigns for films grossing over 2 billion dollars at the worldwide box office. Rick Krusky’s business background and 20-plus years of experience in the industry from the other side of the camera made the two the perfect match for a Hollywood publicity team. So in 2006, they founded MWPR with the purpose of publicizing top-tier clients in the entertainment and lifestyle industries.
MWPR’s committed, forward-thinking team of media professionals examines and utilizes emerging trends to envision and execute the highest level of service in traditional and new media platforms.
MWPR utilizes powerful and persuasive entertainment strategies. Having procured privileged access to key decision-makers in the media, the MWPR team maintains long-standing relationships with entertainment and lifestyle press (Oprah, Access Hollywood, Extra, Entertainment Tonight, E! News, Martha Stewart Living, InStyle, People, Us Weekly, OK!, InTouch, Veranda, Glamour, Redbook, Variety and The Hollywood Reporter – to name a few).
MWPR brings to the table not only abundant integrity and initiative, but also extensive experience in such activities as personal publicity, product launches, creative branding, corporate communications, social media solutions, media relations, sponsorships and endorsements, film and DVD release campaigns, music representation and special events.